The usage of Web based CRM has worked very well for the majority of businesses who has deployed CRM for improving their business process.
In International markets, CRM offerings are normally extended to business phones and smart phones. In India, the focus is on low-end devices. The business solutions should be able to run on the lower end phones with GPRS, SMS etc as options for communications.
Mobile usage and connections are pretty much high in the indian market today. Mobile phones are considered to be the means of information exchange in most of the enterprises. CRM being the most essential business tool for organizations need to focus on providing quick access to the sales team or field services team. CRM on mobile does prove to be a more effective management of business.
Maple CRM provides offline CRM capabilities which is offered through mobile. Our focus in India is to provide application accessibility on low-end phones rather than on business phones.
Most people who build, nurture, and maintain customer relationships don’t spend all their time at a desk. That’s why having a mobile CRM can be very much useful. The demand for Mobile CRM is growing as organizations continue to demand access to critical information in realtime – anytime, anywhere.
CRM on mobile platforms are very cost-effective and ensures timely as well as accurate information flow. For more information on Mobile CRM, contact us.