Web based CRM Solution

Posted on November 10, 2011 by maplespeaker

Software as A Service (SaaS) model has reached large no of companies from past few years and this technology holds a great future ahead. Business software applications that provide wide and variety of solutions and business analytics features are the current trend in the market. On research, it is stated that SaaS market has found rapid growth of 20% annually. SaaS is preferred to have its growth in CRM implementations especially for SMB’s. India’s service industry is in high demand and so are the business softwares.

CRM software offering hosted solutions is best suited for companies where the sales persons are generally on the move and therefore work from anywhere they would want to as long as they have internet connectivity. The other major advantage of online CRM solution is that it doesn’t involve software installations, licensing, maintenance and hardware expenditures.

Maple CRM has been targeting Small Business Companies for their complete business automating solution. It is considered to be a solution for several industrial types like Healthcare, Chartered Accountants, Company Secretaries, Real estate, Educational institutions, Product Vendors and Manufacturers etc.

Maple CRM is a web based customer management software that is designed for small to large organizations, offering business process automation and complete 360 degree view of customer. Being available as an Online software, Maple has delivered useful and essential features that could ease all your business process.

Maple features include:

Leads and Contact Management
Customer Support
Sales Force Automation
Marketing Automation
Reports & Analysis
Work Management

Maple CRM can be defined with just two words. Simple and efficient! Thats how it can fit into any type of industry. Check out the Maple CRM features to know how it can be beneficial for your business success.

On-Demand CRM

Posted on October 12, 2011 by maplespeaker

The rise of permanent and high-speed Internet connections has made possible for the rise of on-demand CRM softwares. On-demand CRM is also known by different names like Web based CRM, Hosted CRM, Online CRM etc. In this case, CRM software is hosted and managed by an application service provider (ASP), generally the CRM software vendor itself. On-demand CRM is delivered as a service over the Internet. This is referred to SaaS, short for Software as a Service.

A web-based CRM solution makes customer relationship management affordable for smaller businesses because it doesn’t require a large investment in hardware and software, nor does it require IT consultants for maintaining or upgrading the software. On-demand CRM solutions are also beneficial for those who are having offices in different locations or for sales executives who are always on the move.

Overall, the use of on-demand CRM is on rise. Since there is no software or hardware to install and maintain. Accessing the system is just by an initial subscription and then it can be easily controlled and accessed. Upgrades happen automatically and smoothly. Also with the added ability to access the information from anywhere. This is why on-demand customer relationship management is the wave of the future.

Maple CRM is an on-demand CRM meaning it can be accessed via the browser as a web service (web based crm solution). Maple’s On Demand CRM allows you to perform sales management, customer service and management or to administrate your marketing campaigns.

Below are the key features of Maple CRM:

Leads and Contact Management: Maple lets you manage all your leads and contacts easily without much of effort. You can easily search for the lead and its details anytime when required.

Customer Support: It is easy to provide customer service using Maple. Your customer will be satisfied with the timely response and up-to-date information maintenance.

Sales Force Automation: Maple lets your effectively manage your complete sales life cycle and improves the performance. It allows you to generate automatic leads from webapges or telephonic services like Zipdial. Thus saving time in creating automatic leads and also by not missing any opportunity.

Marketing Automation: You can classify your leads based on their interest in your business products or service and target them with promotional offers. Send instant email to them and can also make use of templates to save time.

Supports Employees: Maple gives your business team a tool where they can store all the information about their leads or customers and maintain up-to-date information. Whenever the customer data is required it is available to them by just few clicks. They can easily track and maintain details which helps in increasing effectiveness during customer interactions.

Reports for Analysis: Generate any kind of reports based on your requirement thus helping you to monitor your business activities and also growth.

Saas CRM Solution

Posted on September 23, 2011 by maplespeaker

Software-as-a-Service (SaaS) refers to software that is accessed via a web browser and is paid on a subscription basis i.e. monthly or yearly. SaaS is one of the fastest growing concept of the present business market.

SaaS is considered as faster and a cost effective for business as it doesn’t include hardware, implementation or acquisition costs. The complete responsibility of software maintenance would be of SaaS vendors. Since customers pay a subscription, they have immediate access to the new features and functionality. Unlike traditional softwares where upgrades would happen once in a year or once in 6 months.

SaaS applications are usually referred as Hosted CRM, Web based CRM or Online CRM. SaaS based CRM is a better choice compared to the traditional Onpremise CRM as you don’t have to invest huge amount while installing it and also you have the whole CRM system set up for use very quickly.

Benefits of using SaaS:

You do not need a full fledged IT department who can maintain the software updates and issues.
You would not need to define your software requirements, instead choose what all you need from the features offered by CRM vendor. Also, it is easy to upgrade your package and add more features whenever required.
Access to software anytime and from anywhere.
You can concentrate on your core business rather than handling IT issues of software.

Maple offers SaaS CRM application for small to medium organizations. For more details, visit http://maplecrm.com

CRM Software for Small Enterprises

Posted on September 20, 2011 by maplespeaker

You may often keep thinking whether you really need a CRM software when you are running a small business. Small Business is where the Sales, Marketing and Customer Service requires more importance. You cannot afford loosing a business here. So you would need to concentrate more and put the right strategy to get more customers as well as maintain the existing ones. This would definitely need a system where everything can be maintained and tracked rather than manually doing it.

One thing a small business owner knows is that most customer relationship management (CRM) systems and solutions go well over their heads and budgets. For the most part, CRM software has been an enterprise application -the kind of solution that requires a dedicated team to develop custom CRM modules to fit the business, another team to analyze the resulting data and reports, plus an IT staff to handle costly upgrades and deployment. The difference between an enterprise CRM and small business CRM software is not only the IT requirements, pricing, the tools and features of the application, but also amount of data that is handled by the system.

CRM software is not a big company application. It is a necessity when it comes to managing sales activities and customer service. Let’s say your business is slow and you need a pickup, if you are utilizing a CRM Software, you can look into your database and see who are the most likely prospects to buy again. Say you were offering products and one of the lead liked it but the price was little out of her range. Given that it was good business time that you were having and you had no reason to drop the price but you had noted it down in your CRM software and forgot about it. Now when you actually need business and you are okay to reduce the price, you go to your database and search for such possible leads and find this prospect and appropriate notes that were added. You contact this lead and make the offer and you may get the deal. You can also send promotional emails for such interested leads and get the deal using a CRM software.

That is just one example of how valuable a CRM Software system can be for your small business. Your database and your customer list are the most important things to your business. Stay in touch with customers periodically and they will remember you and recommend you. Definitely, small businesses need CRM Software as much as the big enterprises!

With SaaS (Software as a Service) model, CRM applications have been able to serve small and medium sized organizations in much more flexible way enabling cost effective and fastest way of using CRM for businesses. The other option of CRM software for small businesses is to have OnPremise CRM where the software will be installed in the company’s location and IT employees are responsible for installing all hardware and software components and integrating it with existing systems. This is considered to be expensive and not a good option for small businesses as this involves costly initial investments and having people working on the software for maintenance and upgrades. This could be eliminated with Cloud based or Online CRM software (Saas) where hosting service provider or the CRM vendor takes care of this whole process and the pricing would be based on monthly or yearly payment.

Having a CRM software system for business allows companies to improve employee productivity, shorten sales cycles and increase revenue, while cutting sales and marketing related expenses.

Software as a Service

Posted on September 14, 2011 by maplespeaker

Software-as-a-Service (SaaS) is one of the fastest growing concept of the present business market. SaaS refers to software that is accessed via a web browser and is paid on a subscription basis i.e. monthly or yearly.