customer relationship management

Customer Management Software.

Posted on by maplespeaker

Customer Management Software can be used to manage the entire sales process. This could include scheduling appointments, storing contact details, activities and to-dos, recording all interactions with customers as well as generating accurate reports to understand the result of the process.

In today’s business evnvironment, customers are demanding for a higher level of customer service. The customer service executives need to be empowered with all the information related to the customer at their finger tips.

Customer service is all about the customers perception. You have to do more than just get the job done. You must deliver on all the things (big and small) that affect the relationship with your clients.

Achieving higher levels of customer satisfaction involves having all information about the customer at your fingertips. Businesses need to know their preferences, their behavior, their purchase history as well as their demographic and psychographic information. CRM solutions can make this information available at every company executive’s desk. Practically, every company representative can find out anything that he wants to know about a customer in ‘real time’. For instance, all outstanding issues with the customer such as unpaid balances, outstanding complaints and orders being shipped are available at the click of the mouse at every executive’s desk.

No wonder, CRM is expected to unlock the doors of customer satisfaction. By connecting the back office and the front office, CRM has the ability to make the organization function like one entity and not like many departments. A CRM software system isn’t just a good to have sort of but it can do wonders for your business and help improve the productivity of your business.

Where to find a good Customer Management Software?

Maple CRM is a customizable easy to use Customer Support Management Software with useful features for your business. You can manage Sales, Marketing and Customer service in an efficient way using Maple CRM. All in all a simple integrated software that suit any type of business and can help in business functions.

CRM Application

Posted on by maplespeaker

Business leaders approach new ideas for growing the business and to bring profitability. The present trend of using technology is because the present market knows that technology plays an important role in enhancing the sales and marketing strategy.

Business management software automates the process of managing the customers and the business growth in an easy and efficient way. CRM being an important tool addresses the need to integrate the various resources of the company providing solutions to look into customer issues or the contacts interested in your business.

CRM (Customer Relationship Management) collaborates the efforts of sales, marketing and also customer service in order to create a consistent and satisfactory relationship with prospects or customers. CRM application improves the effectiveness of marketing campaigns, eases the sales process by automating the procedure and provides a satisfying customer support experience. It also helps in analyzing the business growth and understanding the sales and marketing activities and gives a clear cut view of the business life cycle.

CRM is about understanding the behavior of the customer and providing the solution for his need without consuming much time. Few things which could be beneficial when applied are:

  • You can strengthen customer relationships so that customers will be interested to by from your company again.
  • Enhancing the product and providing a valuable service so that customers will find it easy to do business with you.
  • Providing the service to the customers exact need and this would be possible only with an efficient CRM system.

CRM for Sales:

An effective sales force can enhance the customer base and bring in more profits. If your sales staff has been provided an automated tool then it simplifies their work flow in following up with the leads and closing it in less time. The software enables to analyse the sales life cycle and helps in managing the sales from first to last.

CRM for Marketing strategies and Campaigns:

Effective marketing strategy would bring growth in revenue. For this, it is always necessary to identify the potential customers, target them with various marketing campaigns and then measure the results. CRM automates this process of scheduling and executing the marketing campaigns, identifying the interested prospects and maintain these targets list. Finally, perform campaigns and analyze the results.

CRM for Customer support:

Customer needs to be treated as king as they are the one who drive the show of your business. If they are  happy and satisfied then they will always stay with you and will surely refer your products or service to others. Customers issues need to be addressed smoothly and the service staff need to respond to them for all their questions. A dissatisfied customer can mean a great loss. An automated CRM system increases the efficiency of customer service and manages the interaction easily.

On-Demand CRM

Posted on by maplespeaker

The rise of permanent and high-speed Internet connections has made possible for the rise of on-demand CRM softwares. On-demand CRM is also known by different names like Web based CRM, Hosted CRM, Online CRM etc. In this case, CRM software is hosted and managed by an application service provider (ASP), generally the CRM software vendor itself. On-demand CRM is delivered as a service over the Internet. This is referred to SaaS, short for Software as a Service.

A web-based CRM solution makes customer relationship management affordable for smaller businesses because it doesn’t require a large investment in hardware and software, nor does it require IT consultants for maintaining or upgrading the software. On-demand CRM solutions are also beneficial for those who are having offices in different locations or for sales executives who are always on the move.

Overall, the use of on-demand CRM is on rise. Since there is no software or hardware to install and maintain. Accessing the system is just by an initial subscription and then it can be easily controlled and accessed. Upgrades happen automatically and smoothly. Also with the added ability to access the information from anywhere. This is why on-demand customer relationship management is the wave of the future.

Maple CRM is an on-demand CRM meaning it can be accessed via the browser as a web service (web based crm solution). Maple’s On Demand CRM  allows you to perform sales management, customer service and management or to administrate your marketing campaigns.

Below are the key features of Maple CRM:

  • Leads and Contact Management: Maple lets you manage all your leads and contacts easily without much of effort. You can easily search for the lead and its details anytime when required.
  • Customer Support: It is easy to provide customer service using Maple. Your customer will be satisfied with the timely response and up-to-date information maintenance.
  • Sales Force Automation: Maple lets your effectively manage your complete sales life cycle and improves the performance. It allows you to generate automatic leads from webapges or telephonic services like Zipdial. Thus saving time in creating automatic leads and also by not missing any opportunity.
  • Marketing Automation: You can classify your leads based on their interest in your business products or service and target them with promotional offers. Send instant email to them and can also make use of templates to save time.
  • Supports Employees: Maple gives your business team a tool where they can store all the information about their leads or customers and maintain up-to-date information. Whenever the customer data is required it is available to them by just few clicks. They can easily track and maintain details which helps in increasing effectiveness during customer interactions.
  • Reports for Analysis: Generate any kind of reports based on your requirement thus helping you to monitor your business activities and also growth.

Simple online hosted CRM for small business

Posted on by maplespeaker

Many companies invest on high cost CRM software and use it for their business activities but the end of it all they find issues in using the software just because of its complexity usage. Yes, softwares with many complexity features which may or may not be required for your business end up in loss of time and energy. Finally, you may not see any growth in your business.

It is always necessary to find a right CRM solution which meets your requirements and suits your type of business. A software can be used extensively only if the user finds it useful and easy to use. Having an effective CRM for your business process brings a productive workforce and an extremely convinient interface which inturn saves time and money.

Small and medium sized businesses want one solutions that has everything together. Users should be able to use the software and its functions without much difficulty as people don’t want to sit in a training class to learn how to use the CRM software all day instead of working. Hence, CRM’s should be flexible and easy to use. Many CRM Software vendors offer hosted versions of CRM products where there is no installation required and CRM implementation happens pretty fast.

Web based CRM is a flexible and cost-effective business model. Web based CRM (also referred as Hosted CRM, Online CRM) is a software deployment and ownership strategy in which a company hosts its customer relationship management (CRM) on servers via the Internet. It makes it possible for anyone in the company to access the software. All you need is an internet connection and you are ready to handle your business efficiently. Web based CRM Software model is said to decrease cost and allows a company to focus more resources on its main business areas.

The operating costs are much lower as web based CRM systems are maintained by the provider and not by the subscriber. Data backup and other security, software upgrades, and application maintenance are all taken care by the provider itself so it requires no additional on-site staff to be employed for maintenance purpose.

Simple Web based CRM software can be implemented much faster than traditional on-premise CRM systems. Business persons just need to subscribe for required features and pay the minimum subscription amount. Almost immediately the small business online CRM application can be accessed and used in a secure hassle-free manner, without expensive installation or customization.

Web based CRM solutions are location and computer independent, so small business CRM users are free to use their CRM tools anywhere, any time.

 

Customer Relationship Management Software for Small Business

Posted on by maplespeaker

CRM software is not a big company application. It is a necessity for every business when it comes to managing sales activities and customer service. Let’s say your business is slow and you need a pickup, if you are utilizing a CRM Software, you can look into your database and see who are the most likely prospects to buy again. Say you were offering products and one of the lead liked it but the price was little out of her range. Given that it was good business time that you were having and you had no reason to drop the price but you had noted it down in your CRM software and forgot about it. Now when you actually need business and you are okay to reduce the price, you go to your database and search for such possible leads and find this prospect and appropriate notes that were added. You contact this lead and make the offer and you may get the deal. You can also send promotional emails for such interested leads and get the deal using a CRM software.

That is just one example of how valuable a CRM Software system can be for your small business. Your database and your customer list are the most important things to your business. Stay in touch with customers periodically and they will remember you and recommend you. Definitely, small businesses need CRM Software as much as the big enterprises!

Benefits of small business CRM is not limited to just improving customer service levels, but also to quickly automate key business functions like Sales, Marketing and Customer Support. Implementing CRM for small business enables effective collaboration across all departments and business channels in real-time.

Having a CRM software system for business allows companies to improve employee productivity, shorten sales cycles and increase revenue, while cutting sales and marketing related expenses. Do remember that CRM is no longer an option to build your business, it is a necessity for your business strategy. It has become as important as the mobile phone that you carry along with you.

Maple CRM is one such software which was developed not only to serve the purpose of CRM strategy but also to give an ease of use and a useful interface to work on for small and medium businesses. Whether you want it for your sales team or for providing customer support, the software can ease your work with its flexible and customizable options. The software has been able to serve various types if industries in India and includes functionalities which can be used for day to day business activities.

Web Based CRM

Posted on by maplespeaker

Web bsed CRM is a flexible and cost-effective business model. Web based CRM (also referred as Hosted CRM, Online CRM) is a software deployment and ownership strategy in which a company hosts its customer relationship management (CRM) on servers via the Internet. It makes it possible for anyone in the company to access the software. All you need is an internet connection and you are ready to handle your business efficiently. Web based CRM Software model is said to decrease cost and allows a company to focus more resources on its main business areas.

The operating costs are much lower as web based CRM systems are maintained by the provider and not by the subscriber. Data backup and other security, software upgrades, and application maintenance are all taken care by the provider itself so it requires no additional on-site staff to be employed for maintenance purpose.

The Web based CRM for small business can be implemented much faster than traditional on-premise CRM systems. Business persons just need to subscribe for required features and pay the minimum subscription amount. Almost immediately the small business online CRM application can be accessed and used in a secure hassle-free manner, without expensive installation or customization.

Web based CRM solutions are location and computer independent, so small business CRM users are free to use their CRM tools anywhere, any time.

Maple CRM is a Web CRM software that has been designed for mid size and smaller enterprises which is easy to use and affordable. Most people opt for web based CRM software as it enables them remote access from any location. A web based customer relationship management software is especially helpful for businesses that have a large sales team or if the business owner is always on the move.

If you are thinking of buying a web based CRM software, check out the CRM articles before you make a decision.

Benefits of Using CRM Software

Posted on by maplespeaker

Customer Relationship Management is a practice that is old and has been around since the time trading and business networks started to be formed. Over time, handling and keeping track of all the various transactions, relations and other networks grew to be a difficult process when considered manually. CRM software offers solutions for customer management to small, medium and large business organizations. CRM solutions have progressed considerably in recent times.

CRM softwares traditionally offers number of different features.

Marketing: CRM acts as a great marketing tool. It enables you to identify the needs more effectively and assist in planning and organizing. It helps to retain existing customers and expand your business by effectively marketing your products and services.

Convenience: Tracking customer history or pulling out old records of the customers is easy with the CRM software. You can also generate reports and study customers history so as to give better service.

Cost Effective: CRM system helps you to manage your business effectively. It increases productivity and saves the valuable time of your staff.

Sales: CRM software systems have been known to increase sales of companies by specifically targeting a customer’s preferences when it comes to a product line.

The main advantage of CRM software is that it keeps continuous track and has complete and updated information of a customer and the business interaction at any given point of time. The software is especially useful for companies having multiple branches as all the people in the network will know simultaneously how things stand with a certain customer, what services and products are being offered and used.

The process of analysis of CRM Softwares is the secret to the success of a company utilizing the technology.

Why use CRM?

Posted on by maplespeaker

CRM has been the most widely talked about concept for every business. If you haven’t yet realized what is the necessity of the CRM then its time you understand what is the talk all about. Check out many articles which has been written by various CRM experts.

You can also check for CRM articles here: http://maplecrm.com/crm_ articles.php

Companies investing on CRM sysems can learn more about their customers and offer services much better as all the relevant information of the customer is available up to date.

If customer relationships are an important asset to your business, then effective CRM strategies and software are the keys to achieve the goal. CRM puts the customer right at the center of the organization. CRM is just not a tool but it is purpose for growing business.

CRM Technology for Business

Posted on by maplespeaker

Business leaders approach new ideas for growing the business and to bring profitability. The present trend of using technology is because the present market knows that technology plays an important role in enhancing the sales and marketing strategy. Business management software automates the process of managing the customers and the business growth in an easy and efficient way. CRM being an important tool addresses the need to integrate the various resources of the company providing solutions to look into customer issues or the contacts interest in your business. CRM (Customer Relationship Management) collaborates the efforts of sales, marketing and also customer service in order to create a consistent and satisfactory relationship with prospects or customers. CRM improves the effectiveness of marketing campaigns, eases the sales process by automating the procedure and provides a satisfying customer support experience. It also helps in analyzing the business growth and understanding the sales and marketing activities and gives a clear cut view of the business life cycle. CRM is about understanding the behavior of the customer and providing the solution for his need without consuming much time. Few things which could be beneficial when applied are:

  • You can strengthen customer relationships so that customers will be interested to by from your company again.
  • Enhancing the product and providing a valuable service so that customers will find it easy to do business with you.
  • Providing the service to the customers exact need and this would be possible only with an efficient CRM system.

 CRM for Sales:

An effective sales force can enhance the customer base and bring in more profits. If your sales staff has been provided an automated tool then it simplifies their work flow in following up with the leads and closing it in less time. The software enables to analyse the sales life cycle and helps in managing the sales from first to last.

CRM for Marketing strategies and Campaigns:

Effective marketing strategy would bring growth in revenue. For this, it is always necessary to identify the potential customers, target them with various marketing campaigns and then measure the results. CRM automates this process of scheduling and executing the marketing campaigns, identifying the interested prospects and maintain these targets list. Finally, perform campaigns and analyze the results.

CRM for Customer support:

Customer needs to be treated as king as they are the one who drive the show of your business. If they are happy and satisfied then they will always stay with you and will surely refer your products or service to others. Customers issues need to be addressed smoothly and the service staff need to respond to them for all their questions. A dissatisfied customer can mean a great loss. An automated CRM system increases the efficiency of customer service and manages the interaction easily.

Maple CRM is a simple and efficient web based CRM software that includes Sales and Marketing automation as well as Customer Support Management and is the one which can fit in any type of industry.

For more details, visit http://maplecrm.com/

Maple CRM – In the role of customer service

Posted on by maplespeaker

Every customer is unique and so are his needs. Different business owners look at CRM as a tool to manage their customer service according to their working environment.

All that you require is to have sufficient details of the customer and his present need or issue as a customer. Necessary actions can be taken to act on these issues which can maximize the efficiency of your business.

Ultimately CRM is the one which provides a 360 degree view of each customer when required. The manual system can be good for sometime when things can easily be tracked and not for a long time. Investing on a CRM could be the right step to manage your business, this will in return increase the efficiency of customer service. Never to forget customer satisfaction and retention acts as a vital role in the CRM system.

Maintaining and satisfying the customers is the essential part of success in business life. And for this make use of Maple CRM which can help you by bringing a productive tool and builds a positive environment. With the customer data available at a click and options to add all the information pertaining to the customer, Maple CRM can help you streamline the necessary data anytime and from anywhere. Having a system to manage your customer queries is not the first thing to be done, but providing a system which can simplify the maintenance of the customer data and for easy access to anything needed by the user is what brings a good quality in the working environment.

Getting a CRM software which has each and everything that you may or may not need it in your type of business can actually be a burden for you. There are many CRM softwares available in the market but choosing the one which is the right one for your business is time consuming. But neverthless that is what helps you to save time at later stage. Complex softwares may be understood by you but not by every end user working in your company.

The idea of bringing Maple system in CRM industry was to give a simple software with the necessary features to help SME’s have an efficient tool to manage all the customer enquiries and then operate on those customers with their activities and schedules.

Lets take an example of an old customer who has contacted you after an year and he has a new issue reported. All you have to do is search his account, refer to the history of the account. Understand what kind of product he is using and any other information required for you to analyze his problem. You can also see that which staff or a user has worked on this customer an year back. So you have every information of the customer available in Maple. Now you can further work on solving the present issue and have multiple information added about this activity and close the issue on time using schedules and other features. There are other useful and important features, visit http://maplecrm.com and have a look at the various features available.

So there, make a right decision when purchasing a CRM system which can not only streamline your work easily but also the one which can save time and can be easily operated by your staff.