What is a CRM Software?

CRM in a widely broad definition can be related to a business strategy that is used for systematic approach in handling customer relationships.

At the core of every business there lies a relationship between the organisation and its customers. If the relationship is poorly managed, then the company is in the risk of loosing its customers as well as damaging the company name & brand. This may effect your sales process by missing new business opportunities.

As organisations constantly look for competitive advantages in today’s rapidly changing business world, managing customers and new leads effectively has become essential. Managing information and making it accessible to internal staff from a centralized location is a necessity for all organisations.

CRM Software works by collecting leads and client information and make it accessible as needed. The information and data collected can be used for analyzing and understanding the customer requirement and his behaviour. Further, this can be used for analyzing the market trend and adjust the campaigns accordingly and target the leads to increase sales.

CRM also serves for customer support helping in bringing efficient business process and to improve customer satisfaction. CRM is just not a tool or an application, it is a process or a way of doing business. CRM is implemented for various reasons as it offers number of benefits. Different organizations look at CRM to achieve different business goals.

CRM is becoming an important and a centralized tool to reach the business objectives. With an ever increasing customer expectation there is a need for organizations to adopt new business services and strategies. CRM with its numerous features helps in enhancing sales, customer support and success in business.

Today’s CRM software solution is highly scalable and customizable, allowing businesses to adopt a CRM solution without much hassle. CRM software is commonly used to manage a business-customer relationship, however CRM software systems can also be used to manage business contacts, clients, sales leads and marketing campaigns.

 

A choice to make when going for a CRM solution

In today’s technological world, you can see lot of options before you zero on to one. The competition has been beneficial for the solution seekers to find more features and better options from one another.

Talking about solutions specific to CRM software, CRM has been able to offer the benefits to different types of industries ranging from small to medium or large businesses. But not always it holds true that one solution fits for all. This could definitely not be a part of the every business without any changes. It would further lead to failed implementations and waste expenses.

Thanks to cloud computing, CRM, now can be customized based on user’s requirement. We offer CRM solutions over cloud by understanding the requirement of each businesses. That way, we are able to deliver services that are flexible and efficient. Our objective of CRM solution is to help you in achieving your objectives and bring benefits out of our CRM solution.

With Maple CRM solution, you have the freedom to choose the solution that fits your business needs.

Maple CRM is an easy to use, cloud based CRM solution. It provides anytime anywhere access to your business data with which you can manage your business with an integrated approach to sales, marketing and customer support. Maple provides a complete view of customer interactions across your sales, marketing, and customer service teams so they can collaborate and respond promptly and work on customer inquiries and sales opportunities.

The solution suits individuals, small businesses, corporate and professional workgroup, medium business organizations, customer care center, etc.

Maple CRM being a simple solution with beneficial features has been able to deliver its service across industries like Educational Institutes, Training & Placements, Tours, Travel & Hospitality, Healthcare, Accountants & Tax Advisors, Company Secretaries etc.

Powerful CRM solution for Customer Service and Interactions

One of the most important process of the business is the Customer Management. In today’s business market, there are lot of tools and processes that help companies to make use of tailored customer service that they need to stay competitive. The technology has made it possible to provide the level of service your customers expect.

With the help of customer management solution, you can increase customer loyalty, reduce costs and boost revenue. You will be able to provide and enable a powerful tool to your workforce to seamlessly handle inbound or outbound transactions. Stay connected  to deliver the kinds of services your customers need.

Build a strategic channel for your business which covers Sales, Service and Marketing with a CRM solution that can enhance collaboration and customer interactions

Whether your business is product based or service based, you are spending money to acquire customers. But that effort goes waste if you have a bad customer service system which fails to address your company needs and doesn’t satisfy the customers. Hence make sure that you have powerful system in place which can offer benefits to improve your customer service process.

Maple CRM provides a range of powerful features and automated solutions that makes your customer services process run easily and smoothly.

Optimize your Customer Interactions and improve Customer Service process using Maple CRM.

 

CRM customization for your business

Many CRM users would like to experience a customized CRM application. They want the product they choose to work the way they do. This does really make a great remarkable change for businesses who are implementing cloud based CRM for the first time.

We always have heard and spoke about how technology can change the way we work.  From a business perspective, the technology solutions has helped companies improve their efficiency and productivity.

CRM software companies have gone to great lengths to make it easy for their CRM applications to be customized. CRM is no more considered as an experimental tool, it is clearly beneficial tool that can be used by any sized business.

The fact that CRM software has become so customization-friendly is certainly a benefit to end users. At the same time, this trend towards increasing customization is helping the CRM industry, too.

Maple CRM is designed with maximum flexibility and easy adaptability to meet business and industry specific needs for various companies.

Maple CRM is a web based CRM software product that offers its functions for Sales & Marketing as well as Customer Service Support. The solution helps in maximizing the sales opportunities by speeding up the sales cycle, provides better sales process and improves customer support process aiming to give better customer satisfaction.

With our CRM solution, you will find the following benefits:

  • Management of lead generation efficiently
  • Identification of in depth information of the leads and customers
  • Builds relationship more than transactions
Contact us today to subscribe for a cloud based CRM Solution for your business!

Why CRM Software?

It is well known that businesses grow and succeed based on their relationship with their customers. Satisfied customers will be repeat customers and happy customers will refer new customers. A key component of managing customer relationships is to make use of Customer Relationship Management (CRM) software. CRM software has been designed to help businesses benefit from their customer relationships.

By helping customers know that you recognize them personally, you can maintain strong relationships and devoted customers. Strong client relationships will help you discover new clients through referrals from your satisfied customers.

Why Web based CRM Software?

Many people fail to realize that traditional on-premise software is not safe or reliable. Computers can crash or get stolen and hackers can easily access your valuable business information. Many people fear to switch over to the web based solutions because it is a new concept and they don’t understand how it works.

Data which is stored on the web with Maple CRM Solution are lot more secure than on your hard drive. Not only that, you can access it from anywhere and provide access to your staff with controlled permissions. Extensive investments are not required and you don’t need to worry about the maintenance or upgrades. Thus it does save a lot of money for your business.

Maple offers everything that you need for your business to run smoothly. It also provides integration facilities there by helping you to increase profits through various options.

Maple CRM solution enables companies to develop stronger relationships with customers and maintain a clear view of customers throughout the business relationship. The solution helps in boosting your customer’s satisfaction, increase value from existing customers and decrease costs associated with supporting and servicing.

Offline CRM by Maple

Offline capabilities in CRM offers an organization to continue working within the application when the executives are outside the office or when they have no access to internet. This functionality is extremely useful for users who travel or work outside of the office.

Maple provides offline CRM functionality which lets a user to work on the CRM application with a mobile device or via email. The user can update & get work related data from Maple CRM. With offline functions, user can easily add information into CRM application using mobile services. Similarly, any information can be fetched from the application. The solution is very effective as it does not give a chance of getting stuck while working on customers or leads. The solution ensures that you have anytime, anywhere access to your CRM application.

So if you have your team of sales executives who are on the field and you want to incorporate an effective business management solution for them to work on, then contact us for integrating offline CRM capabilities into our Maple CRM software solution.

Maple also concentrates on providing variety of services that can ease your business process and can be integrated easily.

—-

Maple CRM is a web based CRM software product that offers its functions for Sales & Marketing as well as Customer Service Support. The solution helps in maximizing the sales opportunities by speeding up the sales cycle, provides better sales process and improves customer support process aiming to give better customer satisfaction.

With our CRM solution, you will find the following benefits:

  • Management of lead generation efficiently
  • Identification of in depth information of the leads and customers
  • Builds relationship more than transactions
Contact us today to subscribe for an integrating Offline CRM Solution for your business!

Connect to your customers using Maple CRM Software

Maple CRM Software helps you to centralize all your prospects and lead conversations so that nothing goes missed out and it is available for easy search. The automated CRM solution lets you easily organize, prioritize and engage with your customers. It also helps to connect to customers in a better way increasing the overall customer satisfaction and ensuring that your customers are getting accurate and timely response.

The automated lead generation tools let you get connected to your leads through various ways in an efficient manner. It offers Web Integration where your website or any web page is integrated with the CRM system and leads are captured in your CRM with all the information and further allocating it to your executives for quick process.

SMS Integration works in different ways where inbound and outbound customization process can be set and your CRM can work just the way you want through a simple SMS. SMS Integration is most of the times helpful for executives who are on the field and when they need an access to the CRM system for updating their customer interaction details.

Email Integration, Zipdial Integration are further more options which are available for generating leads automatically and processing them into the CRM system through phone calls or email capturing.

Integrations like such lets you have a comprehensive system along with your CRM resulting in you and your business having an efficient and smooth work flow.

To learn more about Maple CRM, visit www.maplecrm.com.

About Maple CRM:

Maple CRM is an on-demand CRM software solution which focuses on both Sales & marketing as well as customer support. Maple CRM helps in maximizing the sales opportunities by speeding up the sales cycle and providing better sales process and also to improve the customer support process aiming to give better customer satisfaction.

Complete CRM Solution for India

Technology plays an important role in today’s business market. The role of technology in CRM is not just problem solving, it is a process that joins your business and the customer needs. Since CRM is more about business than technology, you must what CRM can really do for you.

CRM applications has considerable scopy for generating sales leads. Irrespective of the size of the company and the industry, the benefits of CRM in optimising revenue and providing customer satisfaction can be realised. Depending on the organization’s requirements, CRM can integrate with third party applications and provide much more comprehensive solution.

A CRM strategy is a must when driving a business initiative. The strategy is needed to keep businesses customer centric and to help the company constantly evolve internal processes and technology to acquire and retain customers. A CRM strategy is especially useful for large organisations spread across different locations. An enterprise wide CRM strategy has to put in place systems, processes and technology to align business functions such as sales, service and marketing.

India has seen a rapid change in how technology and CRM has been addressing the real problems of small to large enterprises. Many Indian companies are hosting CRM operations for various sectors of industries.

Maple CRM is a tailor made customer relationship management software that suits any type of industry regardless of its size. The various lead generation options has proved to be a great benefit. You can quickly have a look at the Maple CRM features or simply write to us info@maplecrm.com for any queries.

 

Sales and Lead Management with CRM Software Solution

Its very clear that many companies use technology to manage and nurture their sales leads. Salesforce.com, Zoho, InfusionSoft and services like such are in the business market to help you to manage your leads. However, it is also true that most of the companies still use pencil, paper and excel sheets to do this. Definitely these companies are not being productive as they can be and more likely may be loosing potential customers. I would to title it as a big mistake as none of these methods work well for better sales management.

An automated system can qualify and create the leads and further the sales system for tracking and processing will help tremendously. Sales Management Software ensures that your sales leads are followed up, pipelines are being managed and goals are being met. Regardless of the size of your sales team, a good CRM tool will pay of the results in profits.

Firstly, it is a wise idea to understand that CRM is an important tool for the business and not just an application that should be used by your executives when they find time. It must become a part of the day to day business process. CRM software should be used as a mandatory process as it offers flexibility and is very informative and resourceful.

With Maple CRM, we continuosly look ways to provide an efficient tool that eases the work process. In fact, we do a lot of customization based on the real time analysis of our customer requirements. Effective functional features would defintely increase the usage benefits.

Your sales people should be provided with the right tools for their operations. Email marketing, to-do lists, contacts manager etc. are all the tools that sales team find very useful. This way, by giving more useful tools they are likely to use the CRM tool on a necessity basis thus enabling them let CRM be the part of their business life.

Make a note that speed is one of the important strategy when dealing with sales leads. Research shows that calling new leads in less than one minute can increase conversion rates.

If all the business functions and activities are recorded, assigned and managed at one place then your CRM Software will be a valuable resource. You will also have to make sure everything comes in and goes out through the CRM system only. The better you plan and execute the CRM process flow, the greater your chance of success.

 

Men’s Health

Effective marketing using CRM application

Many companies perform various marketing techniques to streamline the customer database, group them and target the most possible customers. Many a time based on the manual processing, you wont know what is the outcome of your efforts.

Marketing’s top priority is to classify the leads and qualify them for sales. Management needs to measure this process and know how many leads are going through the sales pipeline and which is converting into revenue. The best place where this information can be captured and analysed is in CRM Software. (Customer Relationship Management System)

With the help of CRM, you can generate leads, track the source of leads, conduct marketing campaigns, streamline the leads into various states based on the interest, target the potentials leads, nurture them and get them into the sales pipeline. Collect, analyse and measure the results of each campaign as soon as the campaign has been completed.

Email marketing may not just mean to draft an email and send it to all your leads. Using CRM Software, you can make more of the opportunity by personalizing the email message by understanding the customer behaviour and interest. Effective marketing like this, would let customer know that you are paying attention to them and you value your customers business and their time.

By using CRM software application for you business, you can increase the effectiveness of your marketing and that means more sales and happier customers!

Read more about Marketing Management Software